Home Office
I worked at Quill, an online office supplier, during the 2020 pandemic. In reaction to the changing needs of office-cum-remote-workers, we developed HomeOffice, a subbrand of Quill. I created the brand book, including its voice and tone guidelines, and created content for the website, blog, emails, and social media accounts. In 2021, it generated $3 million in sales. You can view the brand guidelines here.
Social
Examples of Instagram stories we created for the HomeOffice feed.
Emails
For our emails, we shared relevant stories with our customers, engaging them with products and solutions for their home office needs.